MAD AIRPORT
IDENTITY DESIGN
A dynamic identity design was created for the IATA station code of Madrid airport using different conditionals and resulting in a recognizable form to create meaning by derived patterns.
IDENTITY DESIGN
A dynamic identity design was created for the IATA station code of Madrid airport using different conditionals and resulting in a recognizable form to create meaning by derived patterns.
The logo was based on the concept of the symbolic set of columns of the airport, which was represented in an abstract way while still playing with transparency and letter M.
VARIATIONS
REVERSE
BLACK & WHITE