KOKOKIT
Poduct Design, Visual Identity, Naming, Packaging, Illustration, Motion Graphics, Poster DesignProject context:
Capstone project for the Communication Design program at Parsons School of Design, New York.
Selected for publication in the Student Work section on Parsons' website.
︎︎︎ Click here to access the publication
PROBLEM
Free play is crucial for the healthy development of children as it allows them to explore and understand the world around them. However, contemporary society presents obstacles to free play, such as the structured lives of children, parental overprotection, the big presence of digital devices, and an abundance of toys that limit imaginative play.
SOLUTION
KoKoKit is an accessory kit that allows children to explore their surroundings as they travel around the world of their imagination.
The kit contains 8 KoKoObjects designed to be open-ended and non-conductive. These are attachable to everyday objects that children can find in their homes, serving as tools to initiate the exploration of the environment and leaving space for unlimited possibilities driven by their powerful imagination.
Free play is crucial for the healthy development of children as it allows them to explore and understand the world around them. However, contemporary society presents obstacles to free play, such as the structured lives of children, parental overprotection, the big presence of digital devices, and an abundance of toys that limit imaginative play.
SOLUTION
KoKoKit is an accessory kit that allows children to explore their surroundings as they travel around the world of their imagination.
The kit contains 8 KoKoObjects designed to be open-ended and non-conductive. These are attachable to everyday objects that children can find in their homes, serving as tools to initiate the exploration of the environment and leaving space for unlimited possibilities driven by their powerful imagination.
